Page 30 - FINAT Yearbook 2012

FINAT 2.1
TAKING THE ONLINE FINAT COMMUNITY TO THE NEXT LEVEL
A year ago, FINAT took a great leap in online engagement with its brand new website and community. The design and navigation structure of the public website were strongly improved. But what’s more, anyone employed at a FINAT member company is now able to register his or her profile, enjoy and benefit from the exclusive expert content collected first hand from reputed sources. Behind the login you will find a clear, fresh and comprehensive portal with news about the latest developments in the industry, a library with relevant educational material and technology papers, publications and upcoming events.
Now it is time for the FINAT Community to jump to the next level, with the opportunity for more interactivity and engagement between members. And if you have an iPhone, there is the grand première of the new app:
FINAT On-the-Go!!
START THE DISCOVERY
FINAT members have been invited to create their own profile by registering for the Members’ area via the button at the top of the computer screen. Not just the main contacts, ALL employees from member companies can sign up by using their company email address as their user name. The system will recognize the domain name of the member company. All that you then still need to do is to choose a personal password and enter your personal credentials. Once this step is finalized, you can start to discover the wonders of the FINAT online community.
A growing number of visitors have found their way into the new public FINAT website. Each quarter, the site hosts almost 10,000 visits from almost 7,000 visitors. This corresponds with over 50,000 pageviews. The majority of traffic (almost 60%) is generated through search engines, whereas another 25% is from visitors directly accessing the FINAT domain. Visitors are
generally looking for information about FINAT, industry news, information about events, but also use the site to download information available to the public (for instance via the Recycling Portal), as well as to search for specific member companies and their products using the search engine. It is therefore essential that members take the time to update their company profile!!
Today, more and more members are realizing that behind the public domain, there is an essential component of the platform that is only accessible to them!! Not only because a lot of members-only
information is included here (Sustainability section, Knowledge center and Library for members only), but also because they have the opportunity to personalise their own ‘landing page’ using the ‘My Profile’ button in the menu on the right, and to install your automatic email notifications in case of new items on the members only website, for instance in the case of a new discussion item in the Forum(s) of your choice.
NEW INTERACTIVE FEATURES
The FINAT Board is proud to announce even more new features to increase the interactivity amongst members that will
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FINAT YEARBOOK 2012 |